荣泰健康近半年增加约200家门店
中国网财经1月11日讯(记者 张增艳)近日,荣泰健康在投资者关系活动上表示,公司国内整体门店数量在1200家左右。以往一直想扩渠道、扩门店,但疫情影响下,国内线下推动并不顺利。现在反思,不能只追求数量,而是追求现有门店提升质量。过去以入驻大型商超为主,近两年开始尝试临街专卖店,由于租金成本相对低一些,店铺面积更大,引流效果较好,转化率相对更高,效果优于商场。
半年报显示,截至2023年6月底,荣泰健康在国内拥有1000多家线下门店。不难发现,仅半年时间,公司已增加约200家门店。
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