【华纳兄弟探索公司CEO：广告市场比疫情低迷时期更糟糕】华纳兄弟探索公司CEO大卫·扎斯拉夫表示，目前的广告市场比2020年新冠疫情大流行低迷时期的任何时候都要疲弱。扎斯拉夫称，如果明年广告市场没有改善，将很难实现该公司2023年120亿美元的盈利预期。扎斯拉夫的言论标志着大型传统媒体高管措辞的转变。他们在今年夏天普遍表示，尽管数字媒体公司看到了广告下滑，但对他们来说并不严重。随着美联储加息以缓解通胀，广告商削减了支出，这给包括媒体公司在内的股票带来了压力。扎斯拉夫说，在过去的几个月里，情况变得“更糟了”。
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